How to find out who sponsored a conference


Other places to look for sponsors: Word-of-mouth: Word-of-mouth is another valuable sponsor-finding tactic. Others in your field looking to secure sponsors might have tips or leads. Perhaps they’ve talked to a potential sponsor who wasn’t right for their event, but is right for yours.

Identify Potential Sponsors
  1. Make a list of companies that offer products or services related to the subject of the conference. …
  2. Research the listed organizations to determine whether they have sponsorship programs. …
  3. Contact the organizations to find out whether they would consider sponsoring your conference.


How to find sponsors for events?

Finding sponsors for events can be difficult especially if you don’t have a core set of sponsors established. With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company.

How to organize sponsors for a conference?

Organizing conference sponsorship is crucial for a successful event. There are many ways to organize sponsors and we have a few ideas for you below. There are several apps out that focus on organization and work well for conference sponsorship. The first one we recommend is Dropbox.

How to get a list of conference attendee information?

Install the extension in your Chrome browser and go the page with the list of conference attendees. Scroll all the way down to the end of the list. Click on the Instant Data Scraper icon and a window will pop up with a preview of the table with the attendee names and information that the tool found on the page.

How do I find the attendees of an event?

There are certainly many sources where you can get the information about the attendees, but the 2 easiest ways to get the lists are: All of the big events now have a specially designed website presentation of the event with a program and all the details about the venue and speakers.


How do you know who sponsors an event?

Recognizing Sponsors Before Events: Put your sponsor logos (with a link and short description of the company) on your website. Create a sponsor graphic with all sponsor logos for your website and for social media. You can even use this graphic in your email signature line for the period leading up to the event.

Who handles sponsorships in companies?

General manager – This is often the right person to target in a smaller company, particularly a local or regional company. The good news is that you can call to confirm, as smaller companies tend to be less cagey about providing details to rightsholders.

How do you attract conference sponsors?

Read our tips below on how to put together an unforgettable virtual conference that attracts sponsors.Sponsored Q&A Sessions. … Logo Placement. … Virtual Booths. … Sponsored Sessions. … Increase Sponsor Visibility via Social Media Channels. … Tiered Sponsorship Opportunities. … Branded Event Swag. … Sponsored Notifications.More items…•

How much is a conference sponsorship?

You might pay $100,000 or more to sponsor a major industry conference when you add up all the costs, which usually ends up being more than $30,000 per day. Even at smaller events where the total bill is lower, you can still quickly chip away at a constrained marketing budget.

How do I find a company’s contact information?

Researching Prospects: The 5 Best Websites To Find Contact InformationLinkedIn. LinkedIn is probably one of the most useful tools for finding who you are looking for. … is an open source contact management database. … … The Company Website. … Yelp.

How do I find a sponsor?

How to Get a Sponsorship: 8 Key TacticsResearch potential sponsors. Look at your existing supporters. … Tell your organization’s story. … Provide sponsor incentives. … Reach out to established companies. … Use data to legitimize your pitch. … Find the right contact. … Build a connection over time. … Follow up.

How much do sponsors usually pay?

Sponsors paid anywhere between $0.035 to $0.15 per view to YouTubers in 2020 for sponsored video content on the platform. So in 2022 you can expect to pay up to 10-25% more as demand for creator partnerships on YouTube is steadily increasing. 3.

What do sponsors get in return?

Sponsors offer funding or products and services to support events, trade shows, teams, nonprofits, or organizations. In exchange, you get business exposure and a chance to connect with new customers.

What are the 4 types of sponsorship?

Four Kinds of SponsorshipsFinancial Sponsors. Most discussions of sponsorships focus on financial sponsors. … Media Sponsors. Media sponsors are financial sponsors that secure advertising for an event. … In-Kind Sponsors. … Promotional Partnerships.

How much money should you ask a sponsor for?

Ask for $10,000 to $100,000 from each sponsor. “I see people asking for $1,000,” she said. “That’s not going to cut it. You’re dealing with a well-paid person in a corporation.

How much money do sponsors give for events?

At small, regional events, you may be able to find sponsorship opportunities ranging from $500 to $5,000. The value you get from those sponsorships is up to you to determine. If you are interested in sponsoring larger activations where the exposure is much greater, the cost is also exponentially greater.

How much should a sponsor pay for an event?

Most live event sponsorships cost anywhere from $4,000 to $100,000 and in some extreme cases, up to $1,250,000. Virtual sponsorships, on the other hand, usually top out at around $15, 000.

What are the 4 types of sponsorship?

Four Kinds of SponsorshipsFinancial Sponsors. Most discussions of sponsorships focus on financial sponsors. … Media Sponsors. Media sponsors are financial sponsors that secure advertising for an event. … In-Kind Sponsors. … Promotional Partnerships.

What is a main sponsor called?

A Title Sponsor is the main sponsor, the most important one. This sponsor gives the team its name and colours (e.g. Monster Energy Yamaha Team or Repsol Honda Team) and, as is obvious, it is the one enjoying the greatest visibility.

What are the 4 levels of sponsorship?

4 Types of Event Sponsorships That Bring ValueFinancial Event Sponsorship. Financial, or sometimes referred to as cash sponsors, continue to be the leading type of event sponsorship. … In-Kind Sponsorship. … Media Event Sponsorship. … Promotional Partners.

What are the 3 types of sponsorship?

Three types of events sponsorships to offerBranding – These opportunities allow sponsors to display their logos to event attendees. … Lead opportunities – These opportunities give sponsors a way to collect sales leads. … Networking – With these opportunities, sponsors have a way to get to know attendees one-to-one.

Why do companies combine sponsorships?

Many companies combine sponsorship when they have creative ideas that are out of their realm or they are not willing to buy-in alone. This is something you could offer to first-time sponsors so that they can get a feel for your event and hopefully be a returning sponsor. Lastly, invite future sponsors to your event.

Why is it important to remember your sponsors?

These two words are important to remember because you will want your event and your sponsors to stand out and make a lasting impact on your attendees by creating unique and personal experiences. For your current sponsors, come back with ideas on how they can add to the experience of the event.

What is platinum sponsorship?

Then a level down from premiere is platinum. Platinum sponsors are returning sponsors that put forth a lot of time and money.

What is sponsor park?

SponsorPark is another resource for future sponsorship. Through SponsorPark, sponsors are able to search by specific interests (category, location, and price range) and then review their matches. Similar to SponsorMyEvent, you would post a profile for your event in hopes to attract future sponsorship.

Why is it important to continue to aggressively push sponsorship?

In reality, it’s important to continue to aggressively push sponsorship because many times they see the email but don’t think anything of it. If you hold conference sponsorship meetings and present the value of their sponsorship many of the companies will begin to see why you were so interested in the first place.

Is sponsorship good for your brand?

Securing sponsorship is not only good for your brand, but the future success of the sponsor and it benefits your attendees. In the early stages of finding sponsors, it’s a good idea to create S.M.A.R.T. goals and think about the purpose of the event and the values of your company.

Can sponsors see upcoming events?

From there, the sponsors are able to view upcoming events that are needing sponsorship. Event planners are asked to create a profile for their event which is viewed by possible sponsors. If a sponsor finds an event they wish to join, they can contact the event planner and make secure payments through the website.

Look for sponsors that align with your industry

A good starting point for any sponsor search for a virtual conference is with the kinds of brands that will have a vested interest in attaching their name to your event.

Consider brand reputation & recognition

The next factor to take into account is the reputation of the brands that are up for consideration, and how this will impact their effectiveness in terms of promoting your virtual conference and attracting participants.

Establish how the conference will function

The suitability of certain sponsors will not just be about brand alignment, but also about whether what they do and how they function is compatible with a virtual conference in the first place.

Let sponsors come to you

If you get the word out about your conference in advance via your website and social media, it is likely that would-be sponsors will contact you first.

Have a backup plan

When hunting for sponsors for a virtual conference, it is sensible to avoid putting all of your eggs in one basket. So while you might pin your hopes on bagging a big brand, you should also be prepared for this deal to fall through and have a secondary sponsor waiting in the wings as an alternative option.

How to find sponsors for your event?

These five steps will help find sponsors for your event, win them over, and build long-lasting relationships. 1. Create a list of ideal sponsors. Event sponsors want to reach people who are likely to become loyal customers. To do that, you need to partner with a product or service your attendees will want.

What demographics do sponsors want to know?

Demographics: Sponsors want to know their audience’s age, gender, and location, but you can go even deeper with education level, job title, and income to show purchasing power. Non- attendee demographics: Gather information about vendors and media at your event, especially which audiences they appeal to.

What is sponsorship package?

Sponsorship is a partnership between your event and your sponsors that requires dedicated attention.

Understand Your Audience

Before you do anything with sponsors, you have to understand what your audience wants. This begins with the basics of audience profiling but ends with a list of segments based on very specific needs.

Customized Packages

Conferences offer a list of possible sponsorship opportunities, but these opportunities don’t begin and end with title sponsorship or presentation rights. Instead, your goal should be to help your sponsors create experiences for attendees so they can use engagement to meet their marketing goals.

Advanced Exhibiting

Customized packages provide customized ideas that make sponsorship investment worthwhile. Today’s conference attendees want to be wowed and expect more than the curtained booths

Upgrade Exhibitors to Sponsors

When selling booth space, offer a special package that provides opportunities for exhibitors to become sponsors. Many exhibitors don’t realize this is an option or don’t see the value. Specially prepared packages specific to exhibitors adds an exclusive feel to the offering that can make the idea of sponsorship all the more enticing.

Create Experiences with Activations

Sponsorship activations are where the rubber hits the pavement. Thinking of new ways to engage sponsors and attendees is the best way to attract conference sponsorships. Creative activations could include:

Avoid these Common Mistakes

Sometimes you might have a prospect that would be happy to sign but then you scare them away by making some common mistakes like:

What Event Sponsorships Are

Let’s start with the basics: what is event sponsorship? An event sponsor is a company that supports an event, usually by providing funds, in exchange for something valuable. Oftentimes this “something valuable” comes in the form of increased brand exposure, access to attendee data, speaking opportunities at the event, or discounted event tickets.

Why Event Sponsorships Are Valuable

We now know the “what” when it comes to event sponsorship. But what about the “why”? Why should you spend time and resources researching, contacting, and securing event sponsors? Is it really necessary?

How To Improve Your Event With Event Sponsorships

It’s time to get practical. How do you find potential event sponsors, convince them to partner with you, and create valuable sponsorship packages?

How To Find Event Sponsors

Finding event sponsors isn’t as challenging as it seems. To secure event sponsorships, you first have to find the right companies to partner with. We have three tips for you in this regard:

Pitching Event Sponsors

Now that you’ve created a list of potential event sponsors, it’s time to pitch them. Whether you’re emailing potential event sponsors or calling them on the phone doesn’t matter. These three tips are still essential to your success:

Tips for Better Event Sponsorship Packages

To really kick your event sponsorship efforts into high gear, you need to offer different sponsorship packages. As more events become virtual and hybrid, these packages will need to be even more impressive because it’s harder for your potential sponsors to visualize your event and the value they’d get out of it.

Great Event Sponsorship Package Examples

We’ve given you tips on how to create better event sponsorship packages. Now let’s look at a few examples of event sponsor promotion from brands who have taken these tips and used them well. Get ready to be inspired.


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