How to promote a tech conference

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Thus, to promote your startup at the tech conference, the use of a special hashtag to mark the day would be a great idea. Use your following to drive crowds at your booth at the tech conference. Keep your audience updated about where to find you at the conference and encourage them to visit!

The 10 Best Ways to Promote an Event Online
  1. Create Content to Promote Your Event.
  2. Add Your Event to Your Email Signature.
  3. Use Email Lists to Your Advantage.
  4. Create a Unique Event Page.
  5. Promote Events on Facebook.
  6. Promote Events on LinkedIn.
  7. Promote Events on Instagram.
  8. Share Your Event on Snapchat.

Full
Answer

How to promote your conference on social media?

As a conference promoter, your game must be strong across social channels. Any way that you can make your social media efforts more consistent and efficient will benefit your conference marketing.

What does it take to market a conference?

Marketing a conference means being everywhere at once. You want the professional world abuzz with anticipation, your event’s name popping up everywhere they turn. “You’re going to be at [insert your event name here], right? Seems like everyone is!” That sort of cultural infiltration takes more than basic social and web presence.

How can I increase attendee engagement for my Conference?

Tools like Boostable and Tone Den help you better target audiences and perform A/B testing on your ads to determine which are most effective. Search engines like Google are a vital discovery method for your attendees. There are nearly 10,000 searches a month on the word “conference” alone.

How can I use email marketing to boost my conference registration?

Mining your existing email list for opportunities is a great way to jumpstart your conference registration, helping you make a strong showing as soon as your registration opens.

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How do you promote a tech event?

Event Promotion TimelineEmail marketing: Email previous attendees, give an early bird discount, etc.Post in social media groups.Create a Facebook event.Promote influencers/speakers/sponsors.Launch website/landing page.Create event-specific branding.Post banners locally.


How do you promote a conference event?

Best Ways to Promote a ConferenceUse Social Media. … Create a Hashtag. … Live Stream the Event. … Hold a Contest. … Use Influencers. … Optimize for SEO. … Industry Listings and Publications. … Email Marketing Campaign.More items…


How do I promote my virtual conference?

Create amazing remote eventsUse keywords to boost your search potential. … Make the most of email marketing. … Offer people a peek at what’s to come. … Leverage social media across platforms. … Ask your sponsors and partners to spread the word. … Request self-promotion from your speakers. … Tell people to tell their friends.More items…


How do I get more attendees to a conference?

Do You Know The 5 Best Ways to Increase Event Attendance?Make the City Part of the Event. … Create Content that Tells a Story. … Plan a Unique Experience, Then Promote It. … Send Personal Invites. … Get the Media to Cover Your Event.


How do you attract participants to an event?

8 Ways To Attract Attendees to Your EventSocial Media Communities. Getting people involved and talking about your event during all stages of your event is a good thing. … YouTube. … Virtual Tickets/Webcasts. … Complimentary Access. … Mobile Ready. … Personalised Emails. … Charity. … Social Media Walls.


How do you attract participants to an online event?

10 Proven Ways to Get People to Come to Your Online EventMake your event worth attending. … Use Opt-in email marketing sources. … Use sponsored tweets. … Equip your presenters with easy to share content. … Show off the awesome topics and presentations at your event. … Provide a call-to-action. … Have fun.More items…•


How do you promote a live event?

The 10 Best Ways to Promote an Event OnlineCreate Content to Promote Your Event.Add Your Event to Your Email Signature.Use Email Lists to Your Advantage.Create a Unique Event Page.Promote Events on Facebook.Promote Events on LinkedIn.Promote Events on Instagram.Share Your Event on Snapchat.More items…


How do you get people excited about a conference?

7 Best practices to get your people excited about meetingsAvoid unnecessary meetings. … Share ownership of the meeting. … Provide incentives for attending (and paying attention) during a meeting. … Consider creative meeting venues. … Vary presentation formats. … Use breakout sessions to troubleshoot and to collect feedback.More items…•


Where can I promote virtual events?

#5) Leverage Social Media Channels That Make Sense for Your Virtual Event Audience. Facebook, Twitter, LinkedIn, YouTube, Instagram, and even Snapchat, all have their strengths and purposes to help promote your event.


How do you get people excited about a conference?

7 Best practices to get your people excited about meetingsAvoid unnecessary meetings. … Share ownership of the meeting. … Provide incentives for attending (and paying attention) during a meeting. … Consider creative meeting venues. … Vary presentation formats. … Use breakout sessions to troubleshoot and to collect feedback.More items…•


Is planning a conference hard work?

Planning a conference is hard work, whether it be a physical or virtual conference, and if you don’t properly promote your conference, all that hard work will be a waste.


Can I live stream a conference?

All the major social media channels allow for live streaming. This is a great way to promote your conference and generate hype around your event . Here’s a list of top 14 virtual conference platforms that will allow you to live stream your conference and offer more features like virtual booths, lobbies and chat capabilities.


1. Start early

A bit of a no-brainer really but make sure you don’t leave your conference promotion until the very last minute. You need to ensure that people have time to come across the event, so the earlier you start implementing your promotion strategy, the better.


2. Utilize social media

Social media should be your best friend when it comes to promoting your event. With the world becoming more and more technology-obsessed and interconnected than ever before, the way in which people find out about events has forever been changed.


3. Blog, blog, blog

Another sure-fire way of promoting your conference is by blogging about it before, during and after the event has happened. Not only will this help keep your attendees updated, but it will also validate your expertise in the industry you work in, which could encourage more people to come along.


Summary

So, there you have it – three fantastic ways of ensuring your event gets seen and, hopefully, attended by the masses. The key things to remember are to plan early and utilize the heck out of social media – Facebook in particular.


How to promote a conference?

Here’s an ultimate guide to promoting your conference, so that not only your attendees, but your speakers are eager to come back next year! 1. Nail down your audience . Just as you need to establish buyer personas to help hone your outreach to customers, you need to establish audience personas to help reach out to potential attendees. …


How to increase reach of conference?

Leverage sponsors and speakers to increase your conference’s online reach. If you’re working with sponsors, make sure you’re tagging them and thanking them publicly (on social media) when you post. The same is true of any speakers or influencers who will be participating in your conference.


What is a conference hashtag?

A conference hashtag. Hashtags are a must-have for conference promotion these days, especially since attendee social engagement remains high. According to data from Google, 66 percent of attendees engage in online activities during events, while 34 percent say they would specifically post about an event while attending.


How much of Eventbrite traffic comes from social media?

According to Eventbrite, more than 25 percent of all traffic to event registration forms comes from social media. So that means that you’ve got to create a solid social strategy to get your event in front of as many users as possible, from as early as possible before the conference, all the way through until it’s over.


What social media platforms are used for events?

Instagram and Twitter are among the most popular social platforms for events, so be sure to set up handles on each. Use more generic handles if possible that aren’t tied to a specific year or location—that way, you can use those same profiles next year to build buzz.


Does promotion end once registration closes?

Promotion shouldn’t end once registration closes. Even if your event is completely sold out, you want to continue to build buzz before, during, and afterward. This will help with promotion for next year, as buzzworthy events generate word-of-mouth promotion, and that kind of marketing is priceless.


Do conferences require financial investment?

Conferences, even smaller one-day ones, are major undertakings, and the stakes are high. Not only does hosting a conference require a good deal of financial investment, but your speakers expect an interested, attentive audience. What’s more, conference attendees are almost certain to post on their own social feeds about your event, …


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